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Help us shape Reibey Street's future

We’re designing potential upgrades to make Reibey Street more vibrant, accessible and welcoming—and we want your input!

Building on what we’ve heard in previous consultations, the draft concepts have options for:

  • Safer, accessible crossings: New raised crossings, intersections to slow traffic and improved DDA access.
  • Green and inviting streetscape: Trees and planted beds integrated with seating and dining bays.
  • Additional gathering areas: Extra seating, feature paving and better links to different areas.
  • Apex Park: Re-planned park with timber platforms, seating, feature shelter, cultural paving, and extension onto street.
  • Stronger retail links: Upgrades to laneways for clearer, safer access.
  • Street dining and stay-spaces: A mix of small seating areas and larger modular outdoor dining bays.

This consultation is open until 5pm, Friday 7 November.

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How to Have Your Say

This project has been informed by community surveys conducted in 2019 and 2020, and the recently completed Retail and Activity Centre Study that was prepared as part of Our Homes - Our Future master planning initiative.

In 2019–2020, Council partnered with Placescore to gather community insights on how these spaces were being used and what mattered most to people. Surveys were conducted online and face-to-face in Reibey Street with over 600 community members taking part. This work resulted in the Placescore Town Centre Community Insights Report (February 2020).

Feedback indicated the following key areas are most important to our community:

  • Clean and well-maintained spaces: Cleanliness and upkeep of public areas rank as the most important attributes.
  • Connection with nature and heritage: People value natural features, vegetation, views, and heritage buildings.
  • Safe, accessible, and convenient: Ease of walking, parking, and feeling safe for all ages and genders is essential.
  • Choice of things to do: Residents want spaces that allow for outdoor dining, events, and evening activities.

The findings were presented to Council and local traders in March 2020. Further Councillor workshops were held in 2023 to refine the design brief, setting out clear priorities for the future upgrade.

Key priorities included: Attractive and durable concrete paths, landscaping and vegetation, public art, and strong links to the wharf. As well as parking, bike lanes, parklets, water features, outdoor trading, recreational meeting spaces, event infrastructure, accessibility.

Draft Concept Designs

View the Draft Concept Designs


Reibey Street

The Draft Concept Designs look to reshape Reibey Street into a safer, greener, and more inviting main street that will enable future retail growth.

  • Safer, more accessible movement through the street.
  • A greener, vibrant, more inviting streetscape.
  • Create additional "stay spaces" with feature paving and a mix of compact seating nodes and larger dining bays to activate shopfronts.
  • Stronger connections between key destinations.
Reibey Street - Street Concept

Artist's impression for illustrative purposes - concept design elements may be subject to change.

​Reibey Street - Street View

Artist's impression for illustrative purposes - concept design elements may be subject to change.

Apex Park

Apex Park is proposed to become a greener, more social gathering space:

  • Two options with different look and feel - which do you prefer?
  • The park would extend onto Reibey Street with extra seating, planting and shelter, and include an outdoor dining area to support Ulverstone's popular food businesses.
  • Entrances would feature artwork to highlight local culture and heritage, while seating, open turf, and the existing feature tree with wrap-around seating would add comfort and character.

Artist's impression for illustrative purposes - concept design elements may be subject to change.

Urban Landscaping

The draft concept designs create more inviting "stay spaces":
  • Large outdoor dining areas for food businesses.
  • Small street dining and seating nodes outside cafes and shops.
  • Trees and planting integrated into street seating and along the footpath.
  • Cohesive materials to make spaces comfortable, accessible and active.
Reibey Street - Seating

Artist's impression for illustrative purposes - concept design elements may be subject to change.

Ready to have your say?

Complete our short feedback form to have your say on the future of Reibey Street.

Feedback Form

Ready to have your say?

Complete our short feedback form to have your say on the future of Reibey Street.

FAQs